I am an anthropologist by training and I am involved in research on community development and engagement. All of my work with the communities have been supporting and creating a structure for them to participate in circular economy by empowering them with skills and knowledge that are relevant for them to establish community-based enterprise or to enhance their knowledge on being an Indigenous entrepreneurs at the rural regions. For this purpose, I adopt participatory community-based action research and ethnographic study, particularly when I conduct social impact assessment before conducting the research and after the implementations of the projects. My primary research focusing on community-driven development project that includes the applications of Indigenous knowledgeas tools for the community livelihood development in the circular economy on community-based cultural and knowledge conservation by engaging the makers, artisans and women to actively participate in the projects. The most successful research and sustainable community engagement has been the development of the Indigenous knowledge of the traditional textile, the Iban pua kumbu that has led to a series of educational polysensory exhibition, the “Textile Tales of the Pua Kumbu since 2015. I am also an art curator, curating cultural exhibitions and based on the HIR (2013-2016), I created a community-based enterprise that promotes the traditional Iban Pua Kumbu internationally.

Prof. Dr. Loo has conducted fascinating research over the 12 years in The University of Malaya, particularly in Lifelong Machine Learning, Explainable Robotics, Explainable AI and recently in Trustworth & Sustainable AI. His numerous publications on the topic have been well-received and have made a substantial contribution to the Continual Machine Intelligence.  He has published more than 200 peer-reviewed journal and conference papers on neurorobotics and machine intelligence. In high-impact journals such as IEEE Transactions on Neural Networks and Learning Systems, Neural Networks, Journal of Neural Systems, IEEE Transactions on Cognitive and Developmental Systems, IEEE Transactions on Cybernetics, to name a few. Prof. Loo is also the recipient of JSPS fellowship award from Japan and the Georg Forster Fellowship award from the Humboldt Foundation, Germany, Belt and Road Academic Fellowship Scheme, China, and the Fulbright Fellowship from US. He has been the visiting professor of Osaka Metropolitan University, Japan, and King Mongkut's Institute of Technology Ladkrabang, Thailand and Adjunct Professor in The Harry Butler Institute, Murdoc University. He has applied the developed theory to medical diagnosis, prognosis, and brain-inspired Machine Intelligence, and the potential of his research findings has been successfully demonstrated in various domains, including digital healthcare and cognitive robotics. Chu Kiong has been recognized for his excellence in applied research that has commercial potential based on the 10 patents filed. He is one of the founders of UM spin-off company, UMCH Sdn. Bhd. specializing in AI-enabled connected healthcare solutions.   Moreover, he is honoured Malaysia’s Research Star Award 2019 - Research and Innovation Excellence Awards, from the Ministry of Education as one of the most influential researchers in Malaysia. He received the Top Research Scientist Malaysia (TRSM) award 2020 from the Academy of Science Malaysia. 

He is a Senior Lecturer with over 10 years of successful experience in litigation, corporate law, and in-house corporate practice. He has consistently been recognized for his performance excellence and contributions to the legal industry, particularly in dispute resolution within the commercial and corporate sectors, as well as environmental law. He has worked in legal practice and served as in-house counsel for Pengurusan Air Selangor Sdn Bhd, where he held roles as Regulator and Litigation Senior Associate. Following this, he moved to the Big 4 firm Deloitte Malaysia, where he worked as a Senior Consultant in the Indirect Tax team. Currently, he is pursuing a PhD in International Law of the Sea and Environmental Law. He is also a Senior Lecturer at the Faculty of Law at Universiti Malaya, Malaysia, where he teaches courses in Law of Evidence, Criminal Procedure, and Commercial Law.