ASSOCIATE PROF. DR. ZALFA LAILI BINTI HAMZAH
Department of Management &Amp; Marketing
Faculty of Business and Economics
zalfaum.edu.myPublication
Finance
Project Title | Progress | Status |
---|---|---|
Exploring Consumers Attitudes Toward Consumption Decision And Impact On Financial Wellbeing And Consumer Subjective Wellbeing |
|
on going |
Financial Literacy And Wellbeing For Healthy Ageing- Community Advisory Clinic |
|
on going |
Covid-19 Impact: Developing A Framework And Profiling Employees Mental Health, Workplace, Wellbeing And Its Impact On Employer Brand Performance In Malaysia |
|
end |
This information is generated from Research Grant Management System |
Social Entrepreneurship and Volunteering: Moderation Effects of Volunteer Experience Levels on Social Entrepreneurial Intent Model
Social Entrepreneurship and Volunteering: Moderation Effects of Volunteer Experience Levels on Social Entrepreneurial Intent Model
Fly or Fry: Understanding the dynamics of brand hate and consumer resilience in the airline and restaurant industries
Fly or Fry: Understanding the dynamics of brand hate and consumer resilience in the airline and restaurant industries
Community Engagement Experience in Education Context: Transferring Knowledge into Best Practices
Demystifying Corporate Brand Experience: A Guide on How to Measure and Design Core Brand Values
Marketing Blunders: Cases & Lessons for Managers. https://www.partridgepublishing.com/Singapore/Books/bookdetail.aspx?bookid=BK200223
Enhancing Customer–Brand Interaction: Customer Engagement on Brand Pages of Social Networking Sites
Interactive Experience of Physical Servicescape and Online Servicescape: A Review and Future Research.
Managing The Institution of Zakat: Case Study of Muallaf In Selangor, Malaysia.
Revisiting the Relationships between Brand Performance, Brand Image and Customer Loyalty: Findings from the Air Compressor Industry in Malaysia