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ASSOCIATE PROF. DR. NORBANI BINTI CHE HA

Department of Marketing

Office of The Faculty of Business and Accountancy

norbanicheha@um.edu.my
Latest Award
Penghargaaan panel penilai skim geran frgs fasa1/2019
Penghargaaan panel penilai skim geran frgs fasa1/2019
Year 2020
Latest Evaluation
External Examiner. PhD Proposal Defense. Investigation for Reference Pricing in the Hotel Industry. External Examiner. PhD Proposal Defense. Investigation for Reference Pricing in the Hotel Industry.
External examiner
Year 2021
Statistics
Annual Publications by Category
Summary of Budget vs Expenditure per vote for all research grants
Last 5 Projects
Grant Progress Status
LL028-16SUS
end
P0059-2012B
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This information is generated from Research Grant Management System
Latest Publication
2021

Service Customer Orientation and Sustainability: The Case of Malaysian Small Medium Enterprises in Service Sectors

2020

Palm Oil and Its Environment Impacts. A Big Data Analytics Study

2020

Local Identity Consideration in Maintaining Place Branding Sustainability (The Case of Indonesia)

2020

City branding in Indonesia: The urgency of public communication, involvement, and inter-sectoral collaboration

2012

Entrepreneurship and SME Development: Perspectives from Malaysia

2012

Malaysian SMEs in the New Economy

2007

Buku Panduan Perkhidmatan SPA

2020

Evolution of Supply Chains and Dual Marketing Strategies: A Case on the Impact of Public Policy on Dual Marketing Strategy

2019

Corporate social responsibility and learning capabilities: are they relevant?

2019

Scale Development in Higher Education: University Corporate Brand Image, Student Satisfaction and Student Behavioral Intention

2017

Profiling Islamic Banking Customers: Does Product Awareness Matter?