ASSOCIATE PROF. DR. NORBANI BINTI CHE HA
Department of Marketing
Faculty of Business and Accountancynorbanicheha@um.edu.my
|This information is generated from Research Grant Management System|
Online Purchasing: The Role of Web Experience Factors
The Pursuit of HR Outsourcing in an Emerging Economy: The Effects of HRM Strategy on HR Labour Costs
Country Branding Emerging from Citizens' Emotion and Perceptions of Competitive Advantage. The Case of Malaysia.
Examining Malaysian Hotel Employees Organizational Commitment by Gender, Education Level and Salary
Entrepreneurship and SME Development: Perspectives from Malaysia
Malaysian SMEs in the New Economy
Scale Development in Higher Education: University Corporate Brand Image, Student Satisfaction and Student Behavioral Intention
Corporate Social Responsibility and Learning Capabilities: Are They Relevant?
Bridging the Gap : HR Practises and the Role of Internal Marketing in Malaysian SMEs
Managing Innovation: Exploring the Practices and Performances of Malaysian SMEs