Dr. Mumtaz Aini Alivi is a Senior Lecturer at the Department of Media and Communication Studies, Faculty of Arts and Social Sciences, Universiti Malaya. She earned her Bachelor of Arts (Hons.) with a double major in (i) Language and Malay Linguistics and (ii) Journalism from Universiti Putra Malaysia. She later obtained her Master of Corporate Communication and Doctor of Philosophy (Mass Communication) from the same university. Her research interests primarily focus on Journalism, Broadcasting, News, Online Media, Political Communication, and Mass Communication. Apart from her academic qualifications, Dr. Mumtaz has extensive experience in journalism, news broadcasting, and media industry management. She was a media practitioner for twenty-two years at Radio Televisyen Malaysia (RTM), a government television station. For almost twenty years, she was attached to the News and Current Affairs Department, where she held multiple roles, including Broadcast Journalist, Newscaster, News Editor, and News Producer. Throughout her career, she was involved in various high-profile assignments, including accompanying the Prime Minister and other national leaders for international news coverage, conducting live news broadcasts from Parliament, and reporting on other significant national events, in addition to daily news coverage. After completing her PhD, Dr. Mumtaz transitioned to a different role at RTM, serving as Assistant Director in the Policy and Research Section. She later assumed the same role in the Strategic Planning Section before being transferred to the Quality Control for Creative Content Unit as an Evaluation Officer. These three divisions operate under the Strategic Development Department, where she contributed for an additional two years before leaving RTM. With over two decades of experience in the media industry—particularly in television news, along with some experience in radio and media management—Dr. Mumtaz has made significant contributions to the field. Her dedication and passion for journalism were recognized when she won the Best Broadcast Journalist Award at the national level in 2001. In addition to her industry experience, Dr. Mumtaz has been appointed by several organizations for various consultancy and evaluation roles. She has served as a panel judge for the prestigious Malaysian Journalism Award, organized by the Malaysia Press Institute (MPI). She was also a panel member for Pitching Evaluation (Private) and a panel member for Screening (Syndicated) for RTM programs. In 2021, Dr. Mumtaz transitioned from media practice to academia, joining the University of Malaya as a Senior Lecturer. She embraced this new career path with a bigger mission—to contribute to nation-building by sharing her knowledge and experience to shape future leaders in journalism and media.

  Dr. Juliana Usman is an Associate Professor from the Department of Biomedical Engineering, Universiti Malaya. She is a member of the Centre for Applied Biomechanics, UM and the appointed secretary for the Malaysian Society of Biomechanics. She had served as the Head of the Biomedical Engineering Department in the Faculty of Engineering, Universiti Malaya from 2019 to 2021. She is a certified Chartered Engineer (CEng) from the Engineering Council of UK and a member of the Institute of Engineering and Technology (UK) and the Board of Engineers (Malaysia). Her research areas are in Sports Biomechanics (Injury Prevention and Performance Enhancement) and in Biomechanics and Motion Analysis. Dr Juliana has been active in research and in obtaining research grants from internal and external resources with 10 grants as the Principal Investigator (PI) and 11 as co-PI totalling to about RM1.5M in research grants. Her research include researches on knee OA biomechanics analysis and intervention, biomechanical investigations on driving simulation including lower limb contributions, muscle fatigue during heavy traffic situation, various biomechanics analysis in sports ie. badminton, bowling, rugby, table tennis, sepak takraw, and also researches on shoulder injury analysis and prevention. Currently she is collaborating with OGAWA and GOODNITE  to investigate the effectiveness of massage chairs on multiple disorders and on sleep study and different mattress specifications. Due to her expertise she has been invited as keynote and invited speakers as well as forum panels at international and local conferences and as experts in various media platforms. She has completed supervision of 4 PhD and 7 Masters students, and currently supervising 4 PhD and 5 Masters candidates.    

2 / 2 Yusniza Kamarulzaman is a Professor of Marketing and the Dean of the Faculty of Business and Economics, and the Graduate School of Business, Universiti Malaya (UMGSB). Her current pursuits include serving as a Visiting Scholar at the University of Glasgow in the UK and a Visiting Professor at Universitas Indonesia, highlighting her vast knowledge and global recognition in marketing. With an illustrious career spanning over two decades, Professor Yusniza has held several leadership positions at the Universiti Malaya. She served as the Deputy Dean of Postgraduate from 2017 to 2022, the Head of the Marketing Department from 2015 to 2017, and the Director of the UM Centre of Innovation and Commercialisation from 2010 to 2014, among other posts. Having begun her career in 1996, Professor Yusniza has worked at various local and foreign higher education institutions, including serving as a Teaching Associate at Cardiff Business School, UK, from 2003 to 2006. She teaches a wide array of Marketing subjects, such as Marketing Management, Retailing, Branding, Product Development & Innovation, Digital Marketing, Global Marketing, and Marketing Research Methodology, to undergraduate and postgraduate students. Professor Yusniza has supervised and mentored over 50 master's degree graduates and produced a number of Ph.D. graduates. She has made significant contributions to the field of marketing through her numerous publications, books, book chapters, monographs, and course modules. Local higher education institutions have widely adopted her publications, including her books Principles of Marketing, Marketing Management, and Marketing for Hospitality and Tourism, which Oxford University Press published. Her primary research interests include digital marketing, tourism marketing, branding, and retailing. She is a fellow of the Chartered Institute of Marketing (CIM), UK, and a member of the American Marketing Association, the British Academy of Management (BAM), and the Academy of Marketing (AM). She serves on the scientific committees of various prestigious international conferences and contributes as a reviewer for numerous international and local textbooks, journals, and conference papers. Professor Yusniza's contributions to academia have not gone unnoticed, as she has received numerous awards and accolades locally and internationally. In 2017, she was awarded the Excellence Service Service Medal (Pingat Perkhidmatan Cemerlang) by the Ministry of Higher Education and the Excellence Service Award from the University of Malaya in 2016, 2017, and 2020. Western Michigan University also awarded her the Visiting Scholar Collaborative Contributions Award, U.S., in 2015 and the Education Leadership Award at the 4th Asia's Best B-School Awards in 2013. In addition, Professor Yusniza serves as an appointed panel member for the Ministry of Higher Education for Government Grants (FRGS, PRGS, HiCOE), an internal auditor for Malaysia Research Assessment (MyRA), and a member of Malaysia Top Business School Malaysia (MyTBS). She is also an external programme assessor/advisory board of several private and public institutions, including UKM, UiTM, Multimedia University, University Technology Petronas, Lim Kok Wing University, Taylors University, Sunway University, UOW Malaysia KDU, QUES International University, Segi University, Wawasan University, and others.