Amira Firdaus is an Associate Professor at Universiti Malaya’s Department of Media and Communication Studies, Faculty of Arts & Social Sciences. Amira's core expertise is Positive/Constructive Communication with practical and conceptual applications across three fields: Communication, Higher Education, and Positive Psychology. Within these areas, Amira's interest in positive/constructive communication is implicitly integrated into her work in digital ethnography, e-learning, constructive journalism, positive education, positive organizations, and active ageing. Amira's current multidisciplinary foci include: Adult ADHD/ADD media and communication; faculty wellbeing & happiness; online learning instructional design & communication; empathetic/inclusive instructional communication. Amira recently completed her term as Deputy Director for Professional Development / Head for Teaching & Learning at UM's Academic Development & Enhancement Centre (ADEC) (2014-2022). Amira holds a PhD in communication from the University of Melbourne.