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Md Azalanshah Md Syed is an Associate Professor at the Department of Media and Communication Studies, Faculty of Arts and Social Sciences, University of Malaya. He holds a Bachelor of Arts in Media Studies (1st class) from University of Malaya; Master of Creative Arts (Screen Production) from Flinders University; and PhD in Communication Studies from the Royal Melbourne Institute of Technology, Australia. In recent years, he served as coordinator for Master of Media Studies Programme (2015-2016), Head of Department (2017-2021), the current Editor-in-Chief, Jurnal Pengajian Media Malaysia (JPMM/MJMS) and member of Malaysia-Korea Research Centre (MKRC). He teaches Media, Culture and Society as well as Screen Production with special interest in documentary filmmaking and pre-production research. His documentary project on Mak Yong and Sultan Abu Bakar of Johore was funded by FINAS and Ministry of Arts, Cultural and Heritage. His research interests cover the fields of Asian popular culture mainly on soap opera/television drama, gender issues and Malay studies. Currently, he involves in ongoing research project on Malay hero and representation of masculinity in television drama. His authored and co-authored articles has appeared in various high impacts academic journals including Asian Women, Asian Journal of Women Studies, Gender Place and Culture, Ethnic and Racial Studies, Media International Australia, Journal of Consumer Culture, Atlantic Journal of Communication, Asian Journal of Communication, Jurnal Komunikasi, Journal for Cultural Research and New Zealand Journal of Asian Studies. In 2021, his research team won silver award and award of merit in Malaysia Technology Expo (MTE2021) with their mobile application, CHD self-care that was designed for Coronary Heart Disease patient’s prescribed rehabilitation. It is a medical humanities project that is funded by Ministry of Higher Education Malaysia (MOHE) under Fundamental Research Grant Scheme (FRGS).