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Md Azalanshah Md Syed is an Associate Professor at the Department of Media and Communication Studies, Faculty of Arts and Social Sciences, University of Malaya. He holds a Bachelor of Arts in Media Studies (1st class) from University of Malaya; Master of Creative Arts (Screen Production) from Flinders University; and PhD in Communication Studies from the Royal Melbourne Institute of Technology, Australia. In recent years, he served as coordinator for Master of Media Studies Programme (2015-2016), Head of Department (2017-2021), the current Editor-in-Chief, Jurnal Pengajian Media Malaysia (JPMM/MJMS) and member of Malaysia-Korea Research Centre (MKRC). He teaches Media, Culture and Society as well as Screen Production with special interest in documentary filmmaking and pre-production research. His documentary project on Mak Yong (2015) and Sultan Abu Bakar of Johore (2006) was funded by FINAS and Ministry of Arts, Cultural and Heritage. His research interests cover the fields of Asian popular culture mainly on soap opera/television drama, gender issues and Malay studies. Currently, he involves in ongoing research project on Malay hero and representation of masculinity in television drama. His authored and co-authored articles has appeared in various high impacts academic journals including Asian Women, Asian Journal of Women Studies, Gender Place and Culture, Ethnic and Racial Studies, Media International Australia, Journal of Consumer Culture, Atlantic Journal of Communication, Asian Journal of Communication, Journal for Cultural Research and New Zealand Journal of Asian Studies. In 2021, his interdisciplinary research team won silver award and award of merit in Malaysia Technology Expo (MTE2021) with their mobile application, CHD self-care that was designed for Coronary Heart Disease patient’s prescribed rehabilitation. It is a medical humanities project funded by the Malaysian Ministry of Higher Education (MOHE) under the Fundamental Research Grant Scheme (FRGS). Md Azalanshah was appointed as the coordinator of the Journalism on Campus programme (2011-2013) - industry collaboration between the New Straits Times, University of Malaya and Ministry of Higher Education; Syndicated Screening Panel for TV Program Acquisition, Radio Television Malaysia (RTM); Associate Member - The Communications and Multimedia Content Forum; and member of the Research Fund Evaluation Committee of the Ministry of Higher Education (2020-2021). His community involvement was highlighted through an industry+NGO collaboration between the Institut Onn Jaafar, Department of Media and Communication Studies and Astro Awani for the Merdeka63 Campaign #KitajagaMalaysia PSA video series in conjunction with Malaysia's 63rd Independence Day celebration. https://www.youtube.com/hashtag/kitajagamalaysia. His co-produced short documentary on Malaysian social and cultural issues was shortlisted for screening at the Freedom Film Festival in 2018 and 2019. He continues to collaborate with the Universitas Airlangga Community Development Hub and the National University of Singapore in the study of border tourism and Malay culture promotion in the Riau-Bintan archipelago.