DR. NOR HAZLINA BINTI HASHIM
Department of Management & Marketing
Faculty of Business and Economics
n_hashim@um.edu.myView CV | |
Publons | |
Scopus Link | |
Biography | |
Dr Nor Hazlina Hashim (Lina) commenced her Doctor of Philosophy in year 2010 at the University of Wollongong (UOW), Australia. Earlier, Lina graduated Masters of Arts in Communication at Universiti Sains Malaysia (USM) in 2003 and Bachelors of Arts (in Public Relations) at Universiti of Techonologi MARA (UiTM) in 1997. Lina also has 4.5 years of working experience as Supply Management Analysts (SMA) at Intel Technology Sdn. Bhd., Penang (1997-2001) and was a senior lecturer for 8 years at School of Communication, USM, Penang (2010-2018). Lina has taught Message and Design, and Digital Marketing for Master in Integrated Marketing Communication (IMC) at USM@KL, Wisma Sejarah, K.Lumpur from 2013 until 2018. Lina went for her Industrial Training at McCann-Erickson (M) Sdn. Bhd. and exposed on advertising and copy writing. Her research interest is on websites and online studies especially Integrated Marketing Communication (IMC), Digital Marketing, and Product Development and Innovations. |
Publication
Finance
Grant | Progress | Status |
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IIRG005C-19HWB |
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GPF003I-2019 |
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end |
This information is generated from Research Grant Management System |
The Effect of the COVID-19 Pandemic on the Mobile Messaging Application Among Millennials in Public Universities in Malaysia
Online Promotional Communication Attributes and Company Competitiveness of a Malaysian Fast Fashion Clothing Company
“Sharenting”: A study of Malaysian parents’ use of social media platforms
Married Life: Measuring Adult Romantic Attachment and Satisfaction
Is Sharenting Apart From Bullying?: A Perspective Among Parents Towards Their Social Media Activities
Online Promotional Communication Attributes and Company Competitiveness: A Study of a Malaysian Fast Fashion Clothing Company