Dr. Sarel's passion for digital learning began in 2004 when he volunteered in a pioneering e-learning initiative at a Malaysian public university. Drawing on his strong foundation in Software Engineering, with a Bachelor's degree in Computer Science (Software Engineering), he recognized the transformative potential of integrating educational theory with advanced digital technologies to create engaging, learner-centred experiences.

Driven by this vision, he launched his first official e-learning platform, diskusiMAYA (www.diskusimaya.com), in 2006 to provide flexible and interactive learning opportunities for his part-time students. Building on its success, he conceptualized and developed the MAYA Project, an innovative digital learning ecosystem designed specifically for educators. The platform, available through maya.ilusikreatif.com and maya.sorient.my, integrates contemporary instructional design principles, online learning strategies, and blended learning approaches to promote meaningful engagement, collaboration, and continuous learning.

Beyond these initiatives, Dr. Sarel played a significant role in developing a Virtual Learning Environment (VLE) for a private university, focusing on transforming digital platforms into collaborative learning spaces that encourage interaction, knowledge sharing, and authentic learning experiences. His work consistently bridges educational innovation with technological advancement, ensuring that digital solutions deliver measurable educational impact.

Today, Dr. Sarel champions the philosophy that digital skills are the essential foundation for AI Literacy. He actively trains educators, academics, institutional leaders, and organizations in leveraging Artificial Intelligence to transform teaching, learning, research, and professional practice. His training emphasizes practical AI adoption, ethical implementation, and future-ready digital competencies that empower educators to thrive in the era of intelligent technologies.

As the founder of the Scholar AI Project, Dr. Sarel has developed a growing ecosystem of specialized AI-powered educational assistants designed to support educators, researchers, and students. Among his flagship GPTs are SKORLAH, Scholar Proposal Mentor, Scholar Bloom's Digital Taxonomy, Scholar Intelligence Report, and Scholar UM Expert. These AI solutions are designed to enhance lesson planning, research productivity, assessment design, curriculum development, and academic decision-making through practical, evidence-based AI applications.

One of his most impactful innovations is SKORLAH, a comprehensive suite of Custom GPTs developed for every subject in the Malaysian secondary school curriculum. SKORLAH serves as an intelligent learning companion that provides personalized learning support, curriculum-aligned guidance, and AI-assisted educational experiences for both students and teachers. The project can be explored at:https://canva.link/drwx2bvnp0f302k

Through his philosophy, "Do the Ordinary Creatively and Dare to Be Different," Dr. Sarel continues to position himself at the forefront of educational technology, digital transformation, and AI literacy, inspiring educators and institutions to embrace innovation while preparing learners for the future of education.