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DR. MUHAMMAD ZAIAMRI BIN ZAINAL ABIDIN

Department of Media and Communication Studies

Faculty of Arts and Social Sciences

zaiamrizainalum.edu.my
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Biography

Muhammad Zaiamri Zainal Abidin is a senior lecturer in the Department of Media & Communication Studies, Faculty of Arts and Social Sciences, Universiti Malaya. His expertise includes Strategic Communication, New Media & Elderly, Media Law & Ethics, and Public Relations. He has over 10 years of research experience in a variety of projects.


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Annual Publications by Category
Summary of Budget vs Expenditure per vote for all research grants
Last 3 Projects
Project Title Progress Status
Komunikasi Strategik Dan Pengurusan Media Dalam Urus Tadbir Krisis: Kajian Kes Syarikat Pelaburan Berkaitan Kerajaan (glic) Di Malaysia
on going
This information is generated from Research Grant Management System
Latest Publications
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2024

Detecting Offensive Language on Malay Social Media: A Zero-Shot, Cross-Language Transfer Approach Using Dual-Branch mBERT

2024

Narrative of Malaysian modernity: COVID-19, Malay women portrayals and popular television serials

2024

Narrative of Malaysian modernity: COVID-19, Malay women portrayals and popular television serials

2024

Detecting Offensive Language on Malay Social Media: A Zero-Shot, Cross-Language Transfer Approach Using Dual-Branch mBERT

2017

Penyesuaian Diri dan Adaptasi Penggunaan Media Baharu Dalam Kalangan Warga Emas