Sahar Rasoulikolamaki is a Lecturer in Linguistics at the English Department, Faculty of Languages and Linguistics, Universiti Malaya. Her research focuses on critical discourse analysis, social semiotics, and multimodal communication, with particular focus on (multimodal) argumentation, mediated representation, and (social) media discourse. She explores topics such as online radicalisation, extremism, and political violence, and is interested in how multimodal resources reflect and construct identities, power dynamics, and ideological positionings. Her scholarly work has been published in renowned journals including Discourse & Communication, Journal of Language and Politics, Terrorism & Political Violence, and Discourse & Society, among others.
show more »Dr. Wong Won Fen is a faculty member at the Department of Medical Microbiology, Universiti Malaya, where she has served since 2012. She is an immunologist with research interests in host–pathogen interactions, immune regulation, and inflammation, with a particular focus on the immunopathogenesis of sexually transmitted infections such as Chlamydia trachomatis and HIV. Her research integrates molecular and cellular immunology to understand immune dynamics and develop strategies for improving disease prognosis, vaccine development, and novel immunotherapeutic interventions. Dr. Wong received her early scientific training at Tohoku University, Japan, under the supervision of Professor Masanobu Satake. To date, she has published more than 115 peer-reviewed articles, with an h-index of 37 and over 5,200 citations. She has received several international recognitions, including the Japan Society for the Promotion of Science (JSPS) Fellowship, Fulbright Visiting Scholarship, and the Institut Mérieux Young Investigator Award. At Universiti Malaya, Dr. Wong teaches in both undergraduate and postgraduate programmes. She serves as the Course Coordinator for Immunology in the MBBS programme and for Advanced Medical Microbiology in the Biomedical Science programme, in addition to her role as Faculty Ph.D. Programme Coordinator and Quality Management System (QMS) committee member contributing to institutional quality initiatives.
show more »Dr. Ezlika M. Ghazali is an Associate Professor of Marketing at the Faculty of Business and Economics, University of Malaya, Kuala Lumpur, Malaysia. She holds an MBA from the Universiti Malaya and a Ph.D. in Marketing from Warwick University, United Kingdom. Dr. Ghazali’s career is marked by significant contributions to academia through teaching, research, and administration, as well as active engagement in social causes. Academic and Professional Background Dr. Ghazali’s academic journey is underpinned by rigorous training and extensive experience. She served as the Head of the Management Department at her faculty, demonstrating strong leadership and administrative capabilities. In addition, she is a member of several professional bodies, including the American Psychological Association (APA) and the Academy of Marketing, reflecting her commitment to ongoing professional development. Research Contributions With an output of over 130 scholarly publications, Dr. Ghazali’s research interests span consumer behaviour, sustainability, and cultural influences in marketing. Her work has been published in high-impact international journals such as the Journal of Retailing and Consumer Services, Electronic Markets, Internet Research, Industrial Management & Data Systems, Journal of Consumer Behaviour, Journal of Service Theory and Practice, International Journal of Hospitality Management, and the International Journal of Consumer Studies, among others. She has investigated diverse topics ranging from digital consumer engagement to pro-environmental consumption patterns in different cultural contexts. Several of Dr. Ghazali’s publications are highly cited in the field. For example, her study on consumers’ values in purchasing organic personal care products (published in the Journal of Retailing and Consumer Services) has been cited over 500 times, reflecting its significant impact. Another notable paper, exploring pro-environmental behaviours through the lens of Value-Belief-Norm theory (in Sustainability), has garnered over 250 citations, underscoring her influence in sustainability research. Additionally, her work on mobile commerce adoption in Malaysia (in the Asia Pacific Journal of Marketing and Logistics) has accumulated over 200 citations, highlighting her contributions to understanding technology adoption in emerging markets. Teaching and Mentorship She has over 25 years of teaching experience across undergraduate, master's, and doctoral levels. She began her academic teaching career with courses such as Retailing and Promotional Management, and was among the first in the faculty to develop and teach Electronic Marketing in the early 2000s. Since 2015, she has concentrated on postgraduate teaching, particularly within the MBA, Master of Management, and Master of Marketing programs. Her teaching portfolio includes Strategic Marketing, Consumer Behaviour, Marketing Research Methods (MRM), and Marketing Data Analysis (MDA), both of which she helped develop and currently teaches. At the doctoral level, Dr. Ezlika co-developed and teaches Theories and Practices in Marketing and Information System for the DBA program. She has supervised over 40 Master’s theses and several PhD candidates, and is known for her structured, student-centered approach to mentorship. Her average student evaluation score stands at 4.5/5. She has been invited to deliver research training workshops both locally and internationally, including sessions at Pharos University in Egypt and a few universities in Indonesia. Her teaching reflects a deep commitment to clarity, relevance, and long-term student development. Internationalisation and Global Impact A hallmark of Dr. Ghazali’s career is her extensive international collaboration and global engagement. She has co-authored journal articles and conference papers with scholars from more than ten countries – including the United Kingdom, Germany, Denmark, China, Pakistan, Saudi Arabia, Qatar, Indonesia, Oman, and Australia – reflecting a global research network. She has also co-edited academic volumes with international collaborators and contributed chapters through leading publishers such as Springer, Elsevier, and Emerald, showing the global reach of her scholarly work. Dr. Ghazali actively contributes to international conferences: notably, she was on the organizing committee for the IBA-UM International Marketing Conference 2016, and she presented her research at global forums such as the Academy for Global Business Advancement (AGBA) World Congress and the Association for Consumer Research (ACR Europe) conference. Her professional affiliations further highlight her global outlook, as she holds memberships in worldwide networks like the American Psychological Association (APA), the Association of Consumer Research (ACR), the Academy of Marketing (AMA), and ServCollab, and she serves on the editorial boards of international journals as well as on global research and grant review committees. Through internationally funded research projects, including a collaborative initiative on innovative insect-based protein sources and various sustainability-focused studies, Dr. Ghazali works with cross-border teams to address pressing marketing and consumer challenges around the world. Awards and Recognitions Dr. Ghazali’s work has been acknowledged through numerous awards, including Best Paper Awards, a “Top Viewed Article” award, and two Wiley “Top Cited Article” honors. As of 2025, her scholarly output has achieved an h-index of 28 and an i10-index of 43 on Google Scholar, along with an h-index of 20 on Scopus, reflecting the influence and reach of her research contributions. Social and Community Engagement Dr. Ghazali is deeply committed to social causes, particularly the well-being of children and young adults with Autism Spectrum Disorder (ASD). She has contributed to translating autism-related literature from Malay to English, enhancing accessibility to critical resources for families and practitioners. Her community engagement efforts demonstrate a dedication to leveraging her expertise for social good. Dr. Ezlika M. Ghazali’s impactful research, innovative teaching, and dedicated societal engagement exemplify her significant contributions to the field of marketing and academia. She continues to explore the intricate intersections between technology, culture, and sustainability in marketing, ensuring her ongoing influence and leadership in her field.
show more »RECENT PUBLICATION
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Wang, Hongbin; Mansor, Nurulafiqah Nadzirah Binti; Mokhlis, Hazlie Bin; Mashhadi, Arsam (2026). Optimal Size Selection of Combined Diesel Generator/fuel Cell/photovoltaic System Components Using a Multi-objective Strategy and Sea Lion Optimization Algorithm. Iet Renewable Power Generation
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Islam, Ameena; Md Syed, Md Azalanshah (2026). Journalistic Professionalism in a Time of Paradoxes: ntv Online and "alternative Voice" in Bangladesh. Journalism Practice
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Adams, Donnie; Sothinathan, Jayanti S.; Radzi, Norfariza Mohd (2026). Science Mapping The Evolution of Middle Leadership Research, 2002-2023. Educational Management Administration & Leadership
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Ooi, Ai-Yee; Lim, Kian-Ping (2026). Multiple Blockholders and Governance Through Voice: Evidence from Blockholder Board Representation. Applied Economics Letters
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Daghigh, Ali Jalalian; Guo, Lisha (2026). A Socio-cognitive Account of Ideological Manipulation in Chinese Translation of Political Opinion Articles. Journalism Practice
TOTAL PUBLICATIONS AS OF DATE 713
LATEST AWARDED GRANT
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Penerokaan Kesejahteraan Psikologi Dalam Kalangan Remaja Perempuan Di Taman Seri Puteri Kuching, Sarawak
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Kajian Tingkah Laku Politik Belia Di Kawasan Dun Dong, Raub, Pahang
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Mitigating Energy Efficiency in Universiti Malaya Campus Performance Assessment, Energy Efficiency and Management for Sustainability of University Campus
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Beyond Green Certification: Operationalising Green Building Index Energy-efficiency Principles Towards Near Zero Energy for Existing Buildings in Universiti Malaya
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Infectious Disease Awareness and Community Well-being Programme for School Children in a Low-income Community in Pulau Carey, Selangor
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Penerokaan Kesejahteraan Psikologi Dalam Kalangan Banduan Wanita Di Penjara Kajang, Selangor
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Development of Schistosoma Japonicum Vaccine Utilizing Mrna Technology from An Integrative Perspective of One Health
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Pearlego: a Lego-based Pedagogical Model for Developing English Communicative Competence and Creative Thinking Among Urban Poor Learners
