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Dr. Seong Lin DING is Associate Professor of Sociolinguistics at the Faculty of Languages and Linguistics. She is also Head of the Department of Malaysian Languages and Applied Linguistics which brings together Universiti Malaya's expertise in Chinese, Tamil and Malay Linguistics, as well as Translation Studies. She was a Korean Foundation for Advanced Studies Fellow at Yonsei University, South Korea; and a Visiting Academic Researcher at Lancaster University, UK. Her research interest lies broadly in the areas of Sociolinguistics, particularly in the study of language vitality, language variation, linguistic landscape, the relationship between language and identity, and between language and city. Her recent publications include articles in Language in Society, Social Semiotics, Lingua, Educational Technology Research and Development, Australasian Journal of Educational Technology, Innovations in Education and Teaching International, and a variety of edited volumes published by international publishers and university presses.

She would be interested to work with potential postgraduate students in the area of sociolinguistics. Research studies relating to language vitality, sociolinguistic variation, linguistic landscape and identity are particularly welcome.