Chong Chin Sieng is a lecturer at the Department of Economics, Faculty of Business and Economics, Universiti Malaya. His research interests include macroeconomics, financial markets and real estate. In addition, he has been involved in public health research. He teaches subjects such as money and banking, microeconomics, mathematical economics and principle of economics.

As an academician and researcher at the University of Malaya in Kuala Lumpur, Malaysia, I bring a strong passion and expertise to the fields of Digital Financial Literacy and Behavioral Finance. My research delves into the intersection of financial knowledge and behavior, especially in the context of digital finance, where I aim to empower individuals and communities with the tools and insights necessary to make informed financial decisions. With a robust foundation in quantitative analysis, I specialize in advanced statistical methods and data interpretation, ensuring that my research provides actionable insights backed by rigorous methodology. My commitment to financial literacy is not only academic but also driven by a broader mission to enhance financial capability among youth, young adults, and underserved communities, aligning with Sustainable Development Goals (SDGs) related to financial inclusion and economic growth.Core Competencies: - Quantitative Data Analysis & Research Methodology - Behavioral Finance & Financial Literacy (Digital) - Financial Inclusion & Economic Empowerment - Academic Lecturing & Mentorship I welcome connections with fellow researchers, industry professionals, and organizations interested in collaboration, consultancy, and impactful research projects. Let's connect to advance financial literacy and foster economic empowerment together.

Kong Kin Weng holds the position of a senior lecturer in the Department of Molecular Medicine. He joined Universiti Malaya in 2011 as a SLAI Fellow and was honoured with the esteemed Bright Spark Scholarship, which enabled him to pursue his PhD in Molecular Medicine. This marked a turning point as he delved into the molecular intricacies underlying the relationship between food and health. Kong's passion for his field drove him to explore various facets of nutritional sciences, including food analysis, food chemistry, nutritional biochemistry, nutrigenomics (transcriptomics and lipidomics), traditional medicine, and natural products. His work aimed to bridge the gap between traditional knowledge and modern scientific advancements, uncovering the hidden potential of nature's bounty. Kong's dedication to research and commitment to advancing the field did not go unnoticed. During his tenure, he received a travel award for the Japan Medical Innovation Programme (2017) established by Kyushu University that sponsored by the Japan Science and Technology Agency. He experienced as a visiting researcher at the Institute of Medicinal Plant Development, Chinese Academy of Medical Sciences and Peking Union Medical College sponsored by International Joint Research and Academic Exchanges (One Belt, One Road Project) (2019) and Jeffery Cheah School of Medicine and Health Sciences, Monash University Malaysia (2023). He was the Specially-invited Expert (2017-2020) and the Research Consultant (2019-2024) of Agro-food Science and Technology Research Institute, Guangxi Academy of Agricultural Sciences, China. Kong is actively involved in many international journals, he was the Review Editor of Frontiers in Nutrition (2017-2024) and was the Lead Guest Associate Editor of Frontiers in Nutrition and Frontiers in Chemistry (Research topic: Phytochemical and nutritional properties of underutilised plants, 2017-2018), Guest Associate Editor of Frontiers in Microbiology (Research topic: Discovery of novel plant-derived compounds with antibacterial actions against antibiotic-resistant bacteria, 2018-2019), and Editorial Board Member of Current Research in Nutrition and Food Science (2017-2021). Currently, he is serving as the Associate Editor of Frontiers in Nutrition (2024-Present), Editorial Board Member of Discover Food (2024-Present) and Editorial Board Member of Food as Medicine (2025-Present). Kong is an eminent reviewer for many journals, he was honoured with the Publons Peer Review Awards, attaining the distinction of being among the “Top 1% peer reviewers in Agricultural and Biological Sciences, 2017” and “Top 1% of Reviewer in Agricultural Sciences, 2018”. Kong has acted as an external examiner of PhD/MSc theses from different universities. His research on medicinal and functional foods has been published in many reputable peer-reviewed journals as well as book, chapters and patents.