Umi Kalsum Zolkafli @ Zulkifly  holds the Bachelor of Quantity Surveying from Universiti Teknologi Mara. She attained her Master of Science in Construction Contract Management from Universiti Teknologi Malaysia in the year 2008.  She completed her Doctoral degree in Built Environment from Universiti Teknologi Mara in the year 2017 and is now persuading her research interest in construction contract management and professional practice in built environment areas.  She worked with the industry for 10 years prior joining Universiti Malaya, as a Quantity Surveyor and Management Representatives at ARR QS Consultancy. Ever since joining UM as a Lecturer in 10th October 2008, Umi Kalsum Zolkafli @ Zulkifly received the certificate of Excellent Service by UM in the year 2012.  She has produced 2 Master graduates and currently supervising 5 PhDs.  She currently holds 26 publications including books, ISI-ranked articles, Scopus-indexed articles, chapters in book, as well as, in refereed international and national journals. She also has presented papers in conferences locally and internationally.   In addition, she also won Gold, Silver and Bronze awards for her innovation through research and development in multiple national competitions. One of her innovations through community reserach project had also received Intellectual Properties Copyrights. In terms of research grant, Umi Kalsum Zolkafli  has received  in total of RM 2,462,813.66 as principal investigator and co-researcher. She is also a reviewer for multiple international journals and conference proceedings. She is also actively involved with Board of Quantity Surveyors of Malaysia (BQSM) and Royal Institution of Chartered Surveyors Malaysia (RISM) as organizing committee for several international conferences, seminars and workshop Umi Kalsum Zolkafli @ Zulkifly registered as Consultant Quantity Surveyors (CQS) under the Board of Surveyors Malaysia  and a Fellow of The Royal Institution of Surveyors Malaysia (FRISM). She has served as a main committee of Quantity Surveying Division, RISM for more than 5 years.  In addition, she has contributed her expertise in accreditation of Degree programme for public and private Universities under Board of Surveyors Malaysia. She also one of the assessor for the Diploma accreditation programe with Royal Instituitions of Surveyors Malaysia

Dr. Florence is a Senior Lecturer at the Chinese Studies Department, Faculty of Arts & Social Sciences, Universiti Malaya. She is the Assistant Secretary of the Association of Professionals in Curriculum and Education Instruction (APROCEI), a committee member of the Writers Association of Chinese Medium Malaysia, member of International Association of Ethical Literary Criticism (IAELC), Society of Sinophone Studies (SSS), Malaysian Association of Applied Linguistics (MAAL), and reviewer for international journals and conferences. Florence’s research foci include contemporary Chinese literature, literary criticism, L2 language teaching and learning, and education. Her latest research projects include Han Suyin studies; ethical literary criticism; Malay and Chinese literature; EFL teaching and learning in China. Besides contributing to Web of Science and SCOPUS indexed journals, Florence is also involved in several bilingual or trilingual translation works in Malay, English, and Chinese languages.

Dr Nor Hazlina Hashim (Lina) commenced her Doctor of Philosophy in year 2010 at the University of Wollongong (UOW), Australia. Earlier, Lina graduated Masters of Arts in Communication at Universiti Sains Malaysia (USM) in 2003 and Bachelors of Arts (in Public Relations) at Universiti of Techonologi MARA (UiTM) in 1997. Lina also has 4.5 years of working experience as Supply Management Analysts (SMA) at Intel Technology Sdn. Bhd., Penang (1997-2001) and was a senior lecturer for 8 years at School of Communication, USM, Penang (2010-2018). Lina has taught Message and Design, and Digital Marketing for Master in Integrated Marketing Communication (IMC) at USM@KL, Wisma Sejarah, K.Lumpur from 2013 until 2018. Lina went for her Industrial Training at McCann-Erickson (M) Sdn. Bhd. and exposed on advertising and copy writing. Her research interest is on websites and online studies especially Integrated Marketing Communication (IMC), Digital Marketing, and Product Development and Innovations.