Dr. Siti Idayu Hasan is a Senior Lecturer in the Family Health Discipline at the Department of Social and Preventive Medicine, Faculty of Medicine, Universiti Malaya. After completing her PhD, she embarked on a significant journey as a Postdoctoral Research Fellow at UMCAS, collaborating with the International Tobacco Control project team in Canada. Her work focused on measuring the psychosocial and behavioral impact of key national-level policies under the WHO Framework Convention on Tobacco Control (FCTC). She is a Fellow of Hong Kong WHO Collaborating Centre (Tobacco Control) and Committee Member of Scientific Tobacco Working Group (WHO FCTC Malaysia). Continuing her career, Dr. Siti Idayu became the Impact Project Manager at UMCares. In this role, she led the development and management of frameworks to monitor, evaluate, and enhance the effectiveness of community-oriented projects. Her efforts have been pivotal in ensuring that these initiatives bring about meaningful and sustainable improvements in society. Dr. Siti Idayu’s current research themes include tobacco control, mental health, and impact evaluation. Her work in tobacco control encompasses projects like Smoking Cessation, Organizing, Planning, and Execution (SCOPE), Generational Endgame (GEG), and the International Tobacco Control (ITC) project. She is also deeply involved in mental health research, aiming to address and mitigate mental health issues within the community. Beyond her research, Dr. Siti Idayu consults in the expanding field of public health, with a particular focus on tobacco control and mental health. She enjoys engaging with the community through health promotion activities, such as the Generational Endgame initiative, conducted in various settings (i.e. workplace, school and public) to raise awareness and drive positive behavioral change. Dr. Siti Idayu's commitment to improving public health is unwavering. Her work is not just about research and academia; it’s about making a tangible difference in the lives of individuals and communities. She believes that through collaborative efforts and a deep-seated commitment to health promotion, we can create a healthier, more resilient future for everyone. Her journey inspires others to join in the mission of bettering our communities and making impactful contributions to public health.    

Dr Shamshul Bahri received his PhD from Brunel University, London, his Master of Business Administration (MBA) from University of Malaya, and his Bachelor of Business Adminstration (BBA) from Universiti Kebangsaan Malaysia, Bangi. Before joining University of Malaya in 2000, he worked as an officer at the New Straits Times Press (M) Bhd, Jalan Riong Bangsar. There, he assisted the Central Region Circulation Manager in coordinating the Kuala Lumpur, Petaling Jaya, and Kelang circulation offices.  He lead the Department of Operations and Management Information Systems, Faculty of Business and Accountancy, University of Malaya in two stints: 2011 to 2014 and 2018-2019. His speciality is in the area of information systems (IS), especially IS implementation, payment systems, healthcare information systems, and social media. His current research interests lie in the area of finance technology (Fintech) and big data analytics. He was a Visiting Fellow at the School of Information Systems and Technology Management, University of New South Wales (UNSW), Sydney, Australia in 2014 and a Visiting Professor at Universitas Brawijaya, Malang, Indonesia, in 2020.  As an academic, Dr Shamshul had scored many firsts. He was the first academic from Malaysia's public universities to co-chair the program committee of the Pacific Asia Conference on Information Systems (PACIS). It happened in the conference's 21st edition (2017) held in Langkawi Island, Malaysia. He was also the first from Malaysia's public universities to be selected as an associate editor (the Human Behavior and IS Track) at the premier International Conference on Information Systems (ICIS) when it was held in 2014 in Auckland, New Zealand. He was also the first from Malaysian universities to get the outputs from his joint-research with colleagues from UNSW and NUS, published in the Information Systems Journal (ISJ) and European Journal of Information Systems (EJIS). The two journals are listed in the "IS senior scholars' basket of eight" publications considered to be the most prestigious in the field of information systems. He is also currently a senior editor for the Pacific Asia Journal of Information Systems (PAJAIS) and an editorial member for the International Journal of Computer Theory and Engineering. In recognition of his contribution to the Association for the Information Systems (AIS) and to the field, especially in the Asia-Pacific region, he was recently awarded by the Association for Information Systems (AIS) the title of "Distinguished Member of the AIS", the first, and currently the only academic from Malaysian universities to receive the honour.  Although less athletic, Dr Shamshul likes to play tennis. His hobbies include reading and singing.  

Farid Mohammadi is a Lecturer at the University of Malaya, Malaysia, specialising in 19th-century British literature, travel narratives, and environmental aesthetics. His research focuses primarily on British aesthetic traditions of the 18th and 19th centuries, particularly the Sublime, the Picturesque, Victorian material culture, and the works of J.R.R. Tolkien. He completed his PhD at the University of Malaya with a dissertation on Tolkien’s literary landscapes. Since 2023, Farid has served as Deputy Editor for the English Department’s journal, SARE: Southeast Asian Review of English.Farid has published several papers on Tolkien, with manuscripts appearing in leading WoS-indexed journals including Oxford University Press’s British Journal of Aesthetics, Wiley’s Literature Compass, Routledge’s Critique: Studies in Contemporary Fiction, The Explicator, International Feminist Journal of Politics, Johns Hopkins University Press’s Victorian Review, Routledge’s Journal of Postcolonial Writing, Edinburgh University Press’s Victoriographies, and the Oxford Literary Circle’s Journal of Inklings Studies. He is currently working on two monographs: one on Tolkien’s literary landscapes and another on Tolkien’s engagement with philosophy.