ARTICLE IN ACADEMIC JOURNALS
| NO | DETAILS OF ARTICLE IN ACADEMIC JOURNALS |
|---|---|
| 1. |
Crafting a Spy and Espionage Universe: Cross-Platform Worldbuilding in
Ejen Ali Franchise
2025
Author(s) : Umar Hakim Bin Mohd Hasri, Md Azalanshah Bin Md Syed Source :
JOURNAL OF MEDIA AND INFORMATION WARFARE
|
| 2. |
Enhancing transmedia component through world building; the case of Ejen Ali franchise
2025
Author(s) : Md Azalanshah Bin Md Syed, Umar Hakim Bin Mohd Hasri Source :
Communication Research and Practice
DOI :
10.1080/22041451.2024.2364970
|
| 3. |
Exploratory worldbuilding: bottom-up strategy and continuity in Ejen Ali transmedia narrative development
2025
Author(s) : Md Azalanshah Bin Md Syed, Umar Hakim Bin Mohd Hasri Source :
Media International Australia
DOI :
10.1177/1329878X251333803
|
| 4. |
Exploratory worldbuilding: bottom-up strategy and continuity in <i>Ejen Ali</i> transmedia narrative development
2025
Author(s) : Md Azalanshah Bin Md Syed, Umar Hakim Bin Mohd Hasri Source :
MEDIA INTERNATIONAL AUSTRALIA
DOI :
10.1177/1329878X251333803
|
| 5. |
A Paradigm Shift in the Malaysian Animation Industry: Inclusive Transmedia Storytelling and Cultural Preservation Contrary to Global Trends
2024
Author(s) : Md Azalanshah Bin Md Syed, Umar Hakim Bin Mohd Hasri Source :
Jurnal Komunikasi: Malaysian Journal of Communication
DOI :
10.17576/JKMJC-2024-4003-08
|
| 6. |
Enhancing transmedia component through world building; the case of Ejen Ali franchise
2024
Author(s) : Md Azalanshah Bin Md Syed, Umar Hakim Bin Mohd Hasri Source :
Communication Research and Practice
DOI :
10.1080/22041451.2024.2364970
|
| 7. |
Transmedia storytelling in the Malaysian animation industry: embedding local culture into commercially developed products
2022
Author(s) : Md Azalanshah Bin Md Syed, Umar Hakim Bin Mohd Hasri Source :
Atlantic Journal of Communication
DOI :
10.1080/15456870.2020.1835909
|
| 8. |
Tying multiple installments in a single storyworld: Visiting worldbuilding through Power Sphera Universe in Malaysian animation franchise, BoBoiBoy
2021
Author(s) : Md Azalanshah Bin Md Syed, Umar Hakim Bin Mohd Hasri Source :
Media International Australia
DOI :
10.1177/1329878X20978707
|
| 9. |
BoBoiBoy and the Contextualization of Transmedia Storytelling in Malaysian Animation Industry
2021
Author(s) : Md Azalanshah Bin Md Syed, Umar Hakim Bin Mohd Hasri Source :
Palgrave Series in Asia and Pacific Studies
DOI :
10.1007/978-981-15-7857-1_4
|
| 10. |
Tying multiple installments in a single storyworld: Visiting worldbuilding through Power Sphera Universe in Malaysian animation franchise, BoBoiBoy
2021
Author(s) : Md Azalanshah Bin Md Syed, Umar Hakim Bin Mohd Hasri Source :
MEDIA INTERNATIONAL AUSTRALIA
DOI :
10.1177/1329878X20978707
|
RESEARCH PROJECT
| GRANT | PROGRESS | STATUS |
|---|---|---|
|
Fan Art and Brand Visibility in Malaysian Animation: Exploring Participatory Culture in the Ejen Ali Fandom
|
|
new |
RESEARCH COLLABORATOR
| GRANT | PROGRESS | STATUS |
|---|---|---|
|
Suara Bukit: Mini Documentary Festival on Nature &amp; Community
|
|
on going |
|
Reka Bentuk dan Penilaian Usabiliti Prototaip Animasi Pesanan Khidmat Awam: Pemakanan Sihat Pelajar Universiti
|
|
on going |
