Curriculum Vitae

DR. NOR ZALIZA BINTI SARMITI @ SARMIDI

Senior Lecturer
  • Department of Media and Communication Studies
    Faculty of Arts and Social Sciences
  • +603-79675405

AREAS OF EXPERTISE

  • JOURNALISM
  • COMMUNICATION

ACADEMIC QUALIFICATION

  • PhD, (Komunikasi dan Pengajian Media)
    Universiti Malaya (UM)
  • MA (Comunication)(UKM)(2003), (Komunikasi)
    Universiti Kebangsaan Malaysia (UKM)
  • BA (Hons)(MediaStud)(UM)(2000), (Pengajian Media)
    Universiti Malaya (UM)

ADMINISTRATIVE DUTIES

  • Programme Coordinator
    01 Jan 2018 - 01 Oct 2023 (Department)
  • Committee Members
    01 Dec 2021 - 01 Aug 2023 (Department of Media and Communication Studies, Faculty of Arts and Social Sciences)
  • Committee Members
    02 Aug 2021 - 01 Mar 2023 (Department of Media and Communication Studies, Faculty of Arts and Social Sciences)
  • Course Coordinator
    01 Oct 2021 - 01 Mar 2023 (Department)
  • Ahli Jawatankuasa Kualiti dan Jawatankuasa Risiko Fakulti Sastera dan Sains Sosial
    08 Feb 2021 - 06 Feb 2023 (Department of Media and Communication Studies, Faculty of Arts and Social Sciences)
  • Committee Members
    08 Feb 2021 - 06 Feb 2023 (Department of Media and Communication Studies, Faculty of Arts and Social Sciences)
  • AHLI JAWATANKUASA IJAZAH DASAR
    01 Jan 2020 - 01 Jan 2022 (Department of Media and Communication Studies, Faculty of Arts and Social Sciences)
  • Ahli Jawatankuasa Ijazah Dasar FSSS
    01 Jan 2019 - 31 Dec 2020 (Department of Media and Communication Studies, Faculty of Arts and Social Sciences)
  • Auditor
    01 Jan 2019 - 31 Dec 2020 (Department of Media and Communication Studies, Faculty of Arts and Social Sciences)
  • Ahli Jawatankuasa Kualiti dan Pengurusan Risiko FSSS
    01 Aug 2017 - 30 Dec 2020 (Department of Media and Communication Studies, Faculty of Arts and Social Sciences)
  • Ahli Jawatankuasa Kualiti Fakulti sastera dan Sains Sosial
    01 May 2017 - 28 Feb 2019 (Department of Media and Communication Studies, Faculty of Arts and Social Sciences)
  • Ahli JawatankuasaPengurusan Risiko Fakulti
    22 Mar 2017 - 28 Feb 2019 (Department of Media and Communication Studies, Faculty of Arts and Social Sciences)
  • Ahli Jawatankuasa Ijazah Dasar
    04 Sep 2017 - 23 Feb 2018 (Department of Media and Communication Studies, Faculty of Arts and Social Sciences)
  • Ahli Jawatankuasa Kualiti Fakulti
    01 Mar 2015 - 28 Feb 2017 (Department of Media and Communication Studies, Faculty of Arts and Social Sciences)

MEMBERSHIPS

  • EDITORIAL BOARD MEMBER, EDITORIAL BOARD
    2021 to 2024 (University)
  • PERSATUAN PENDIDIK KOMUNIKASI MALAYSIA, MEMBER
    Since 2019 (National)

AWARD AND STEWARDSHIP

  • CERTIFICATE OF EXCELLENT SERVICE
    University of Malaya, 2017 (University)
  • Panel Juri Majlis Apresiasi Media
    Majlis Bandaraya Petaling Jaya, 2014 (District)
  • CERTIFICATE OF EXCELLENT SERVICE
    University of Malaya, 2006 (University)

PUBLICATIONS

Article in Journal
  1. Nor Zaliza, S., & Hamedi, M.,A. (2022). Memahami etika dan kegunaan etika kewartawanan oleh wartawan akhbar berbahasa Melayu di Malaysia. FORUM Komunikasi, 17(1), 29-51.
  2. Nor Zaliza Sarmiti, Hamedi Mohd Adnan.(2021). Kod Etika Kewartawanan Malaysia dan Kepentingannya kepada Profesionalisme Kewartawanan Akhbar Berbahasa Melayu di Malaysia. Jurnal Pengajian Media Malaysia, 23 (2), 53-71.https://doi.org/10.22452/jpmm.vol23no2.6
  3. SHABAN DAWOOD, Mohammed Fayez; MOHD ADNAN, Hamedi; SARMITI, Nor Zaliza. A Study of Crime Reporting by Two Malaysian English Newspapers. Malaysian Journal of Media Studies, [S.l.], v. 18, n. 1, p. 56-65, aug. 2017. ISSN 2231-8143. Available at: . Date accessed: 19 dec. 2017.
  4. Hamedi M. Adnan (2016) The role of Wanita and Jelita in shaping the development of women magazines in Malaysia in 1980s. The Social Sciences, 11 (3). pp. 249-256.
  5. Nor Zaliza Sarmiti,Berita Pembangunan Dalam Akhbar: Pemilihan dan Penilaian Oleh Pengamal Media Tempatan , Jurnal Pengajian Media Malaysia, Jilid 6 No.1, 2004, 39- 52.
Scopus
  1. Hamedi, M. A., Ezaleila, S. M., Saleeh, M. R., Zaliza, N. S., Wahid, A. J. (2015). Popularity of literary Malay Magazine after the Second World War, Mediterranean Journal of Social Sciences. 6(5S1560-56820399340 (ISSN). )
Chapter in Books
  1. Nor Zaliza, S. 2011. Berita Pembangunan: Suatu Pengenalan.Dlm.Hamedi,M.A, Hasmah,Z., Mohamad Saleeh,R.&Siti Ezaleila, M.Media Warisan Menghadapi Tantangan Zaman,hlm.63-80.Kuala Lumpur: Jabatan Pengajian Media&PERSKOM
  2. Nor Zaliza Sarmiti.2006.Pemilihan dan Penilaian Berita Pembangunan Di Malaysia:Satu Pemerhatian Awal ke Atas Akhbar Tempatan dan Pengamalnya.Dlm.Norhaslina Hassan. Dinamika Masyarakat Bandar Malaysia: Ke Arah Kualiti Hidup Mapan,hlm349-363.Kuala Lumpur:Penerbit Universiti Malaya.

RESEARCH PROJECT

National
  1. 2019 - 2021, Others MOHE - Top 100 (IIRG)-SAH
    The Efficacy Of Social Media Platform In Promoting Oral Health Literacy Education Among Parents To Improve Their Children?s Oral Health Behaviours ( Co-Researcher)
  2. 2016 - 2017, RU Operation
    Pengaruh Teknologi Media Digital terhadap Golongan Melayu Muda Bandar ( Co-Researcher)

PAPER PRESENTED

INVITED SPEAKER
  1. An Overview of Malay Newspaper and Journalism in Malaysia, Virtual Student Mobility 2023, Department of Communication Sciences, University of Brawijaya & Department of Media and Communication Studies, University Malaya (International) (29 May 2023 - 29 May 2023)
PRESENTER
  1. Memahami Etika Dan Profesionalisme Kewartawanan: Kajian Ke Atas Wartawan Akhbar Berbahasa Melayu, International Conference on Media and Communication 2017, Universiti Kebangsaan Malaysia (International) (20 Nov 2017 - 22 Nov 2017)
  2. Kod Etika Kewartawanan Malaysia: Makna dan Kepentingannya kepada Profesionalisme Wartawan Akhbar di Malaysia., International Conference on Social Innovation 2016, Social Institute of Malaysia & CITRA, University of Malaya (International) (22 Nov 2016 - 23 Nov 2016)
OTHERS
  1. The influence of Digital Media Technology to Urban Malay Youths, JCTU CONFERENCE ON COMMUNICATION AND CHANGING SOCIETY, Faculty of journalism and Mass Communication of Thammasat University and Faculty of Arts and Social Sciences, University of Malaya (International) (21 Jul 2017 - 21 Jul 2017)

ACADEMIC/PROF. SERVICES

Evaluation
  1. (2023) Pemilihan Buku Untuk Aktiviti Pembacaan Bersama Dengan Anak Anak: Pertimbangan Ibu Bapa dan Cabaran, University, (Reviewer)
  2. (2023) Navigating Journalistic Professionalism from a Constructive Journalism Perspective: a Practical Action Research With Pakistani Journalists, University, (Internal Examiner)
  3. (2023) The Projection and Perception of City Image in User Generated Content Short Videos: a Study of Hangzhou On Tiktok, University, (Reviewer)
  4. (2023) Penggambaran Media Jepun dan Malaysia Terhadap Ekonomi Gig Sebelum dan Selepas Pandemik Covid 19: Fokus Kepada Perkhidmatan Penghantaran Makanan, University, (Internal Examiner)
  5. (2023) Exploring IIUM Gombak Students' Perception and Actual Use of Chatgpt for Educational Purposes: a Quantitative Study With Perspectives On Ethical Concerns, National, (Reviewer)
  6. (2023) Instagram Marketing Communication and Consumers Behaviours: a Comparison Between Influencers and Product Brand Marketing., University, (Reviewer)
  7. (2023) Fake News Sharing On Social Media in Post Pandemic: An Analysis of Stimuli, Organizations, and Responses, University, (Reviewer)
  8. (2023) Analisis Elemen Budaya Etnik Rungus Di Sabah Berdasarkan Buku Bergambar Kanak-Kanak Karya Jainal Amambing, University, (Internal Examiner)
  9. (2023) Factors Influencing Intention to Share News On Social Media Among University of Malaya Students, University, (Internal Examiner)
  10. (2023) Political Ownership, Regulations and News Production: a Case Study of Ntv Online and Alternative Voices in Bangladesh, University, (Internal Examiner)
  11. (2023) Desiring Audiences, Dying Dhallywood and The Survivability of a Film Industry in Bangladesh, University, (Reviewer)
  12. (2023) The Use of Short Video Apps by Foreign Asian Students in China: Study On The Relationship Between Service Environment, User Experience and Value Co Creation, University, (Reviewer)
  13. (2023) Framing Analysis of Chinese Government and Media’S Discourse in Covid-19 Press Conferences and News Reports 2020-2022: Impact On Public Understanding and Response, University, (Reviewer)
  14. (2022) Panel Penilai - Candidature Defence Bagi Pelajar Ijazah Tinggi (Phd), University, (Internal Examiner)
  15. (2022) The Mediating Role of Social Media Use On The Relationship Between Social Connection and Social Integration Among Chin Refugee Children in Malaysia, University, (Internal Examiner)
  16. (2022) Internal Examiner) An Examination of Media Framing and Effects Towards Sentiment Build Up in The Social Media", University, (Internal Examiner)
  17. (2022) The Decision Making and Information Sharing Among Women Voters in Kajang and Semenyih, University, (Internal Examiner)
  18. (2022) Editorial, University, (Reviewer)
  19. (2019) Climate change mitigation, adaptation and health related issues: A comparative analysis of Sin Chew daily and China Press coverage, (Internal Examiner)
  20. (2019) Malaysian Journal of Media Studies - Konsep Pembingkaian Media , (Reviewer)
  21. (2019) Playing Pokemon go and its influence on civil servants work productivity in radio television Malaysia, (Internal Examiner)
  22. (2019) The use of Wechat among youth in selected city in China, (Internal Examiner)
  23. (2019) Malaysian Journal of Media Studies - Pelaporan akhbar Um dan Bh dalam talian, (Reviewer)
  24. (2015) Internet and Civic Participation Among Malaysia University Students , (Reviewer)
  25. (2015) Amalan Etika Kewartawanan dalam UMNO -Online.my , (Internal Examiner)
  26. (2015) Profesionalisme Pekerja Filem di Malaysia: Bidang Tugas, Kebajikan dan Pendapatan., (Internal Examiner)
Contribution to external organisation
  1. (2014) Panel Juri Majlis Apresiasi Media , Majlis Bandaraya Petaling Jaya
Contribution to event
  1. (2021) Wakil Jabatan (Program Edufair Malaysia-Indonesia), International, (Panelist/Moderator)
Mentoring
  1. (2022) Supervision (Gki1001- Independent Research), University, (Co-curriculum Advisor)

SUPERVISION

Postgraduate Student
Master
  1. (2023) THE ACT OF READING, ROLES AND MOTIVATION OF PARTICIPANTS IN AN ONLINE BOOK CLUB, NURAINA FADHILAH BINTI SULAIMAN
  2. (2023) Covid-19 Outbreak and Integration of Social Media in Public Health Crisis Communication: A Case Study of UMMC, Kuala Lumpur, MOHAMED NABEEH IBRAHIM
  3. (2023) Objectification of women in Elif Shafak's novel 10 minutes 38 seconds in this strange world, HON YUAN TENG
  4. (2022) PROSPECTIVE STUDY ON THE AWARENESS AND EXECUTION OF DATA JOURNALISM IN THE MALAYSIAN ONLINE NEWSROOMS, SARVESHWARAN ARUMUGAM
  5. (2022) Social Media Addiction and its Influence on Self-Esteem among Universiti Malaya Students, WANG. JINQIU
  6. (2021) KEPERCAYAAN PENGGUNA DAN PEMBUATAN KEPUTUSAN PEMBELIAN DI MEDIA SOSIAL, NURAIN BINTI AZMI
  7. (2021) KEPERCAYAAN PENGGUNA DAN PEMBUATAN KEPUTUSAN PEMBELIAN DI MEDIA SOSIAL, SOLEHAH BINTI AZIZAN
  8. (2020) THE INFLUENCE OF SELF-ESTEEM EFFECT ON SOCIAL MEDIA AMONG UNIVERSITY STUDENTS, WANG JINQIU
  9. (2020) DISCUSSION ON ACT OF READING, ROLE & MOTIVATION OF PARTICIPANTS IN AN ONLINE BOOK CLUB, NURAINA FADHILAH SULAIMAN
  10. (2020) DATA JOURNALISM: MALAYSIAN ONLINE NEWSROOM, SARVESHWARAN ARUMUGAM
  11. (2020) Trap In Your Home, XINGSHAN ZHANG
  12. (2020) Smiling Mask, XIANYI SHEN
  13. (2020) Live in the Moment, YUQING DENG
  14. (2020) Baby Hatches, OW SU WEI
  15. (2020) ?Plastic Surgery?, ZEHUI OUYANG
  16. (2020) Snowy Childhood, XINYU ZHANG
  17. (2020) The Desert Gatekeeper, FENG YANQI
  18. (2019) Online Magazine: Pet Ownership in Malaysia 101, Nicole Chin Han Yuin
  19. (2019) Children Books: Tears of Elephant, Yeoh Mian Ci
  20. (2019) A heart for the wild: Towards better health and sustainability (Online magazine), Michelle Lee Mei Shan
  21. (2018) Super Parents, GONG,JIE
  22. (2018) Food Wastage in Malaysia, VINIETHA VELOO
  23. (2018) Donate blood save life, KOGILAVANI A/P VIJAN
  24. (2018) Donate blood save life, KOGILAVANI A/P VIJAN
  25. (2018) Super Parents, GONG,JIE
  26. (2018) Food Wastage in Malaysia, VINIETHA VELOO
  27. (2017) THE ROLE OF SOCIAL MEDIA IN THE TUNISIAN REVOLUTION 2011, JASIM NADHEER HUSSEIN
  28. (2016) STUDENTS' PERCEPTION OF SOCIAL MEDIA AS A CATALYST FOR DEMICRACY, MOHAMED SHAMIL HIZAMIE BIN MOHAMED NORHISHAM
  29. (2016) SiM project, Ezad Wagdi Ahmed Obaid Baawaidhan
  30. (2016) FICTION AND NON-FICTION BOOK: READING PREFERENCE AMONG LOCAL MALAYSIAN UNIVERSITY OF MALAYA STUDENTS, NOR SYAMIMI BINTI SAID
  31. (2016) Book Publishing, Zahira binti Mazlan
  32. (2016) FICTION AND NON-FICTION BOOK: READING PREFERENCE AMONG LOCAL MALAYSIAN UNIVERSITY OF MALAYA STUDENTS, NOR SYAMIMI BINTI SAID
  33. (2016) STUDENTS' PERCEPTION OF SOCIAL MEDIA AS A CATALYST FOR DEMICRACY, MOHAMED SHAMIL HIZAMIE BIN MOHAMED NORHISHAM
  34. (2016) SiM : Social Issues in Social Media, EZAT WAGDI AHMED OBAID BAAWAIDHAN
  35. (2015) The Arab Spring in Tunisia and the Role of Social Media, Jasim Nadheer Hussein
  36. (2015) Pengaruh Kepercayaan Pengguna Terhadap Pembuatan Keputusan dan Tingkahlaku Pembelian Secara atas Talian di Media Sosial, Nurain bt Azmi
  37. (2014) Oral Presentation Anxiety Among Form Six Students. A Case Study in SMK Bukit Bandaraya, Bangsar., Ma Fei Hui
  38. (2014) A Study of Crime Reporting by Malaysian English Newspapers, Mohammed Fayez Shaban
  39. (2014) COMMUNICATION APPREHENSION AMONG NON-NATIVE ENGLISH LANGUAGE SPEAKERS: A STUDY OF HIGHER SECONDARY SCHOOL STUDENTS IN BANGSAR, MA FEI HUI
Under Graduate Students
  1. (2022) PENASIHAT PROJEK PENYELIDIKAN - GKI 1001 (KURSUS UNIVERSITI)
  2. (2022) AIM3004 Project Paper 2
  3. (2022) AIM2004 Project paper 1
  4. (2020) Practical
  5. (2020) Paper Project AIM3004
  6. (2019) Practical
  7. (2019) Latihan Ilmiah - kewartawanan; komunikasi; media baharu
  8. (2018) Latihan Ilmiah
  9. (2017) Latihan Ilmiah (Representasi wanita dalam majalah lelaki, Pengaruh Worldview Pelajar dalam Rancangan Love, Vivy, Kesan Mengunjungi Pawagan kepada Remaja bandar, Analisis Akhbar, Penguasaan Bahasa Inggeris di kalangan mahasiswa)
  10. (2016) Pelaporan Politik dalam Akhbar Tamil/Kewartawanan Warga, Kesannya kepada Komuniti
  11. (2015) Perngaruh Iklan di Media Sosial kepada Mahasiswa; Kesan Penontonan Filem Gangster kepada Pelajar
  12. (2015) 1. Kesan Penontonan Filem Aksi Luar Negara2. Pengaruh Iklan di Media Sosial
  13. (2014) Pemaparan Kes Jenayah Berlebihan dalam Akhbar: Kajian Ke Atas Akhbar Berbahasa Melayu. Imej Wanita dalam Iklan di Televisyen: Satu Kajian Persepsi Penonton Lelaki
  14. (2013) 1. Pengaruh Game Dota Dalam Kalangan Mahasiswa: Kajian Kes di Universiti Malaya 2. Fenomena Laman Sosial: kajian Tentang Penggunaan Facebook dalam Kalangan Mahasiswa di Universiti Malaya
  15. (2013) 1. Budaya Penggunaan Telefon Pintar Dalam Kalangan Pelajar Universiti Malaya. 2. Media sosial sebagai sumber berita bagi Pelajar Universiti Malaya. 3. Kewartawanan dan Akhbar: Cabaran dan Masa Depan

TEACHING

Master
  1. (2021) AOE7005 - Seminar On The World of Publishing
  2. (2020) AOE7005 - Seminar On World of Publishing
  3. (2019) AOE7005 - Seminar On The World of Publishing
  4. (2019) AQA7003 - Advanced Media and Communication Theories
  5. (2017) AKGC6172 - World Publishing Seminar
  6. (2017) AOE7005 - Seminar On The World of Publishing
  7. (2016) AKGC6172 - World Publishing Seminar
  8. (2016) AKGC6172 - World Publishing Seminar
  9. (2015) AKGC6172 - World Publishing Seminar
  10. (2014) AKGC6172 - World Publishing Seminar
  11. (2013) AKGC6172 - World Publishing Seminar
Bachelor
  1. (2022) AIM1005 - Media and Communication Theories
  2. (2022) AIM2003 - Media, Culture and Society
  3. (2022) AIM2001 - News Reporting
  4. (2022) AIM2005 - Photo Journalism
  5. (2022) AIM2004 - Project Paper 1
  6. (2022) AIM3004 - Project Paper 2
  7. (2021) AKEA3104 - Cultural and Social Media
  8. (2021) AIM1005 - Media and Communication Theories
  9. (2021) AIM2003 - Media, Culture and Society
  10. (2021) AIM2001 - News Reporting
  11. (2021) AIM2005 - Photo Journalism
  12. (2020) AIM1005 - Media and Communication Theories
  13. (2020) AIM1005 - Media and Communication Theories
  14. (2020) AIM2001 - News Reporting
  15. (2020) AIM2003 - Media, Culture and Society
  16. (2020) AIM2005 - Photojournalism
  17. (2020) AIM2019 - Broadcast Journalism
  18. (2020) AIM3004 - Project Paper (Sharing)
  19. (2020) AIX2001 - Research Methodology for Social Science and Humanities
  20. (2020) AKEA3104 - Media, Culture and Society
  21. (2019) AIM1005 - Media and Communication Theories
  22. (2019) AIM2001 - News Reporting
  23. (2017) AKEA2330 - News Writing and Editing
  24. (2017) AKEA3304 - Feature Writing
  25. (2017) AKEA3316 - Biography Writing
  26. (2016) AKEA2123 - Communication Theories
  27. (2016) AKEA3104 - Cultural and Social Media
  28. (2016) AKEA3190 - Industrial Training
  29. (2016) AKEA3304 - Feature Writing
  30. (2016) AKEA3316 - Penulisan Biografi
  31. (2015) AKEA2123 - Communication Theories
  32. (2015) AKEA3304 - Feature Writing
  33. (2014) AKEA3304 - Feature Writing
  34. (2013) AKEA1111 - Styles and Forms of Media Writing
  35. (2013) AKEA2123 - Communication Theories
  36. (2013) AKEA2330 - News Writing and Editing
  37. (2013) AKEA3304 - Feature Writing
  38. (2012) AKEA2313 - Economics of Publishing
  39. (2012) AKEA3304 - Feature Writing
  40. (2010) AIM2003 - Media, Culture and Society

PATENT/IPR

  • Blood Donation
    Layout Designs Of Integrated Circuits (University)

SOCIAL RESPONSIBILITY ACTIVITIES

  • Thematic Virtual Edufair Malaysia-Indonesia (Wakil Jabatan), (15 Dec 2021 - 15 Dec 2021) (University)
  • Jawatankuasa Kecil Penulisan Teks Konvo 2019, (30 Jul 2019 - 31 Oct 2019)
  • Editorial Team, (01 Jan 2019 - 31 Dec 2019)
  • Editorial Team, (07 Jul 2017 - 31 Dec 2020)

COURSE ATTENDED

Internal / External Course
EXTERNAL COURSE
  1. PENULISAN RENCANA KREATIF, Bernama (29 Oct 2014 - 30 Oct 2014)
  2. SEMINAR PENYELIDIKAN MELAYU 2017, Apm (15 Sep 2017 - 15 Sep 2017)
  3. QUANTITATIVE DATA ANALYSIS: FOUNDATIONS IN PARAMETRIC AND NON PARAMETRIC, Fsktm (06 Oct 2017 - 07 Oct 2017)
COURSES ORGANIZED BY PTJ
  1. SPECTRUM, Makmal Komputer, Fakulti Sastera dan Sains Sosial (07 Sep 2016 - 07 Sep 2016)
  2. BENGKEL TOT UNTUK PENYELARAS LATIHAN INDUSTRI FAKULTI/ AKADEMI/ PUSAT, Auditorium 1, Pusat Asasi Sains UM (31 Mar 2016 - 31 Mar 2016)
INTERNAL COURSE- ORGANIZED BY PTJ
  1. VIDEO EDITING USING MICROSOFT PHOTOS, Bilik Seminar 1 & 2, Lobi, Kompleks Pengurusan Penyelidikan & Inovasi, UM (23 Oct 2020 - 23 Oct 2020)
  2. TRANSFORM YOUR ASSESSMENTS: DESIGNING EFFECTIVE OPEN BOOK EXAMS FOR YOUR STUDENTS, Cube Akademi Pengajian Islam UM (27 Jan 2023 - 27 Jan 2023)
INTERNAL COURSE
  1. ANALYZING DATA WITH POWER BI., Dalam Talian (16 Aug 2022 - 17 Aug 2022)