CURRICULUM VITAE

ASSOCIATE PROF. DR. SAFIAH BINTI OMAR

(Member in Association of Business Executive)
Associate Professor | Organizational Behavior & Neurodiversity Expert Dynamic Associate Professor at Universiti Malaya's Faculty of Business and Economics with a Ph.D. and MBA in Business Management. Specializes in Organizational Behavior, Positive Psychology, and Workplace Well-being. Deeply committed to the UN’s Sustainable Development Goals, focusing on forecasting future workforce demands and fostering neuro-inclusive environments. Proven track record of bridging the gap between academic research, corporate strategy, and national policy advocacy. Key Highlights: Research & Innovation: Principal Investigator for the "Development Of Neuro-inclusive Work Policy For Malaysia" grant and holds copyrights for Universiti Malaya's neurodiversity guidelines. Academic Leadership: Instructs high-level university courses, including Strategic Management and Positive Psychology for Managers, while fulfilling key faculty administrative roles. Corporate Consultancy: Delivers strategic dynamics and management evaluation training for major multinational corporations, including Panasonic and Infineon Technologies. Public Advocacy: Active thought leader and frequent media panelist on mental health, economic policy, and workforce inclusivity across national platforms like Astro Awani and Berita Harian.
PROFILE
Address
Department of Management & Marketing, Faculty of Business and Economics Office of The, University of Malaya, 50603 Kuala Lumpur, Malaysia
Website
umexpert.um.edu.my/safiah
CONTACT
Telephone
03-79673643
Email
safiah
RESEARCH ID
QR Code
Orcid id
https://orcid.org/0000-0003-1735-5994
Researcher id
F-1890-2016
Scopus id
57152165500
ACADEMIC QUALIFICATION
Doctoral Degree (PhD), Business Management, Universiti Teknologi MARA (UiTM), 2016
Master Degree, Business Administration, Universiti Teknologi MARA (UiTM), 2009
Bachelor Degree, Business Management, Univeristy of Sunderland, 2006
PROFESSIONAL MEMBERSHIP/ FELLOWSHIP
WORKING EXPERIENCE
University Malaya (May. 2024 to Oct. 2024)
Task Force Leader
University Malaya (Sep. 2025 to Sep. 2027)
Committee Members
Media appearance - Electronic Media (May. 2026 to May. 2026)
RESEARCH ACHIEVEMENT
Research Areas
Positive Psychology, Employee Well-being, Neurodiversity, Organizational Strategy
H Index: 8.00
Total Journal Publication: 41
Sum of Citation: 157.00
Books: 5
Proceedings: 4
Research Grants: More than RM Seven hundred and ninety three thousand three hundred and fifty three